Premium Wellness Business with Strong Cash Flow Seeking Buyer

Business Overview:
This opportunity involves the acquisition of a well-established, premium spa and wellness business in Bali, operating successfully for over 13 years and widely regarded as a respected and trusted brand within the local wellness and beauty industry. The business offers a comprehensive range of spa and wellness services and has built a strong reputation based on service quality, consistency, and customer loyalty. Its longevity, brand equity, and dedicated client base clearly differentiate it from newer market entrants and provide a solid foundation for growth.

Performance & Traction:
The business is profitable and cash-flow positive, supported by a diversified revenue mix and a high proportion of repeat customers. Over its 13-year history, it has demonstrated resilience across multiple market cycles, reinforcing the strength of its brand and operational model. Customer demand is driven primarily by reputation and repeat visits, rather than aggressive discounting or marketing, highlighting the sustainability of its earnings.

Team & Operations:
The business is supported by an established team of approximately 70 staff across the spa, hair and scalp wellness, guest services, retail and back of house operations.

A structured leadership framework is in place, with four experienced Operational Directors overseeing departmental performance, team management, service delivery, compliance and accountability. This layered management model provides depth, stability and clear reporting lines across the organisation.

Operations are guided by established standard operating procedures, training protocols, and performance metrics to ensure consistency in service standards, guest experience and commercial outcomes. Ongoing internal training and skills development support team retention and service excellence.

The current ownership maintains a strategic oversight role with minimal involvement in day to day activities. The business therefore operates with functional independence, offering strong post acquisition continuity and a seamless transition pathway for incoming ownership.

Lease & Asset Value:
The business operates under a secure leasehold structure with approximately 14 years remaining, providing long term operational stability. The premises were purpose built around 1.5 years ago to support the brand’s premium positioning, with the business having previously operated successfully from other locations, demonstrating portability and resilience.

The building was constructed and funded by the company and is a company owned asset, with the lease applying to the land only. Renewal options are in place at prevailing market land value, offering long term continuity without exposure to building re valuation risk.

Tangible assets are valued at approximately USD 700,000, reflecting significant replacement cost. This includes the purpose built structure, high quality fit out, specialised spa and hair equipment, furniture, fixtures, and operational assets. The modern condition of the facility materially reduces near term capital expenditure and provides strong downside protection within the Bali market.

Expansion Strategy:
The brand is positioned for scalable growth both within Indonesia and selectively in international wellness markets.
Expansion pathways are intentionally flexible and may be structured as company owned growth, franchising, or strategic licensing partnerships, depending on the acquirer’s preferred capital allocation model and geographic strategy.

Importantly, the concept is designed to be operationally replicable and asset light. Future expansion would not require significant capital outlay relative to the existing flagship infrastructure, as brand equity, systems, operating frameworks, and training protocols are already established.

This provides the opportunity to scale through partnership driven or management led models with controlled capital deployment.

The business therefore presents not only a strong standalone operation, but also a platform brand with credible regional and international roll out potential.

Deal Offering:
The founders are offering a 100% sale of the business at an asking price of USD 3.0 million. The transaction includes the operating business, equipment, trained staff, established systems and procedures, and all associated leasehold rights.

While the founders’ preference is for a full buyout, they are open to exploring seller financing structures, particularly with strategic partners who can bring meaningful value and help accelerate the brand’s growth toward its full potential.

Transition & Handover:
A structured three month handover period will be provided to ensure a seamless transition of ownership.

During this period, the founders will deliver comprehensive support including strategic orientation, operational walkthroughs, leadership alignment, key supplier and partner introductions and detailed knowledge transfer relating to brand positioning, systems and growth opportunities.

The existing leadership framework, including four Operational Directors, will remain in place to ensure continuity of day to day performance and team stability. This allows the incoming owner to transition into the business with clarity and confidence while maintaining operational momentum.

Subject to mutual agreement, the founders are open to providing ongoing advisory support beyond the initial transition period, should the purchaser value continued strategic input.